Smart Technology that learns and identifies trends across all media platforms

Measure the past
Manage the present
Predict the future

Our Services

ROi uses its new innovative, smart technology to provide full media monitoring across global and local print, radio, television, online and social media.
News Monitoring

Our news monitoring encompasses all media, Print, Radio, Television, Online News and Social Media. With a search capacity that crunches 100,000 per second, results are instant.


Each medium is treated in isolation, using the best, most accepted and robust measurement technique for the medium. Print and Broadcast is measured using Audience and Ad Values. Online and Social Media uses a variety of measures, Moz Rank, Klout Scoring, Source Ranking and much more

Analysis & Smart Technology

Using the latest innovative technology, accurate sentiment analytics in real-time is part of ROi's offering. Clever algorithms produce results that are vetted by ROi and are used to further identify trends across all media.

Advertising Compliance

Instant Advertising Compliance is generated using matching technology to ascertain the execution of your media advertising campaigns.

  • Smart Technology
  • Monitoring Media
  • Covering all media platforms
  • Identifying Trends
  • Big content management
  • Global and local monitoring
  • Print, radio, television
  • Online and social media

Our Priority is to achieve the highest levels of customer satisfaction and their optimum Return on Investment

What We Do

We have designed, developed and integrated world class monitoring mechanisms into one simple and intuitive platform.
With all media in one place and measurement that is accurate, ROi makes analysis and management of big content simple. This allows our clients to reference the past, manage the present and predict the future.
For the first time, media monitoring works for the client and at ROi each client is treated as unique. The system is adapted to suit their monitoring needs.

Easy steps to media monitoring perfection


    Collate the relevant media into one space, offer full media monitoring across global and local print, radio, television, online and social media. Use the largest social media pipe in the world – almost 200 million platforms


    Introduce Smart Technology that learns and identifies trends across all media platforms, design that technology for Big Content Management and its measurement. Deliver systems that manage brand reputation immediately and intelligently


    Crunch this data is record time, 100,000 items per second and deliver measured, relevant and precise results.


    Act as an extension of the media relations division. Introduce live sentiment tracking for immediate brand protection on negative messages. Offering insight from the outside


    Implement immediate and interactive analytics. Convert data to a manageable format that allows drill down from high level to infinite detail.


    Give the client the luxury of making immediate, informed and intelligent media decisions with foresight and knowledge. Make media monitoring work for client, seamlessly. Deliver ROi to market.

Go Back

About US

The latest and most innovative technology

Supported by one of South Africa’s most innovative listed companies, Ecsponent Limited (formerly John Daniel Holdings), who boasts subsidiary companies such as Vinguard Limited, Cryo-Save South Africa (Pty) Ltd, along with Financial Services Platforms, ROi begins its life with an African footprint and the expertise needed to create big business with exceptional technology. Ecsponent’s vision is to identify, develop and profitably commercialize technology which has global applications and offers a cost effective market solution, it’s obvious why synergy was found between ROi and Ecsponent. ROi is proud of its association with Ecsponent and the group of companies. ROi has enlisted the entrepreneurial spirit and media monitoring passion of Tonya Khoury to pioneer and execute this remarkable worldwide monitoring solution. ROi also has the support of a network of global specialists that match and surpass any media monitoring expectation. The expertise from a number of worldwide sources is deployed to build, in record time, a media monitoring solution that promises to be the first of its kind in the world and for the first time, South Africa’s marketing and PR industry can have monitoring work for them.


We design & develop qaulity products to help small & medium level business.
Smart Technology that learns and identifies trends across all media platforms
Specifically designed for Big Content Management and its measurement.
Full media monitoring across global and local print, radio, television, online and social media
The largest social media pipe in the world – over 190 million social platforms
From high level to infinite detail in a click
Systems to manage your brand and make immediate, intelligent and clever media decisions with foresight. Presented in an interactive and innovative platform.


We monitor traditional and virtual media.

South Africa offers...

2000 hard copy print titles that includes major regional and national dailies newspapers, community and caxton press, consumer and specialised press. Managed by the best fine reading technology in the world, Internationally, ROi offers a network of print publications from across the globe.


Over 40 radio...

ROi covers one of the largest Broadcast bouquets in the country with up to 70 stations. Managed by voice to text solutions, audio / visual content is available within 0.2 seconds of broadcasting.
Internationally over 400 are available


60,000 global digital...

60,000 global digital newspapers form part of the ROi data set, about 4500 are relevant to South Africa

Social Media

ROi offers the largest...

ROi offers the largest social media pipe across the globe with almost 200 million platforms being monitored with clever crawlers every second of the day

Measurement & Metrics

Using the best...

Using the best measurement methodology by medium, ROi offers AVE, Ranking, Moz Rank, Klout and various other metrics designed to make intelligent calculations of the brand’s ROi

Immediate Analytics

Smart technology...

Smart technology allows for immediate analytics for big content. Insights include live sentiment, top sources, authors, share of voice, trend lines and heat maps

Customised Analytics

Each client is treated...

Each client is treated differently and the production of the media monitoring results is customised to marry the results to the client’s strategy

Return on Innovation

Smart technology that...

Smart technology that identifies trends and aids clients to record the past, manage the present and predict the future.

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